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Bridging the gap between grower and roaster
As demand for transparently traded green coffee increases, algrano have developed a producer-led initiative that empowers growers to reach specialty coffee roasters more effectively through its award-winning platform. The new ‘Spot Europe’ feature means that producers can now ship their coffee to Bremen before selling to specialty coffee markets. It guarantees significantly lower waiting times for coffee samples, nano lots, micro lots and larger orders to be delivered directly to the roastery door. Co-founder of algrano, Gilles Brunner, explains that the new initiative was developed in response to producer-need: “Growers told us that they want to be closer to the roaster by having their coffee warehoused in Europe”, he comments.…
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A new dialogue in direct trade
A tech-based platform could be set to revolutionise how coffee roasters and growers interact and trade with each other. Algrano, a Swiss-based start up that officially launched earlier this year at Nordic World of Coffee in Gothenburg, Sweden, is shorthand for the Spanish phrase vamos directo al grano, or fittingly translated as – let’s get straight to the point. It’s a simple but effective concept that has already scooped a coveted SCAE award for tech innovation. The pioneers behind Algrano are also setting their sights on nurturing a global community of coffee professionals from opposite ends of the speciality coffee value chain by creating a space for dialogue and direct…